Monday, March 24, 2014

The new PepsiMax Bus Shelter ad…

Thought it was pretty good. 


Social good is at the top of everybody's mind but sometimes good ole-fashioned funny content works to get the message passed.  How would your school district respond to something generally creative?  Would you give more leeway to a truly genuine idea?  Districts have an attractive demo that ad agencies love.  If you can come up with opportunity, ad agencies and marketers would be happy to reach your audience in a creative way.  

Look forward to hearing back from some districts on this one.